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Remote Leadership: Strategies for Building a Connected and Motivated Team

Dr. Diane Rosen
HR consultant & President, dr-squared Consultants

The best way to retain remote workers is for HR and managers to make their work meaningful.

Building a sense of ‘team’ when people are not in the same physical space.

Communicate a lot!! Ask questions vs. just giving instructions.

Make sure to connect on a personal level as well as professionally. This does not mean being best friends but rather making sure team members know that you see, acknowledge, appreciate them and are available as a resource.

Don’t assume anything—always reality check your assumptions, you don’t know what you don’t know.

Compensate. Address the issues that are lost by not being together.

Finally, generate new ideas and invite team members to contribute their ideas on how to build the remote environment.

By using these techniques, leaders can build trust and accountability among remote team members and make them want to remain with the organization.

Nick Valentino
VP of Market Operations, Bellhop Atlanta Movers

The thing that attracts employees to remote work is the freedom and flexibility that it can offer. We definitely try to play up those aspects of it with our approach to remote work.

As long as the work gets done and employees don’t miss any key meetings, their time is their own. We don’t require them to be at their desks at a set time, we don’t use any kind of monitoring software, we don’t require them to leave their cameras on, and we judge them purely on the concrete, deliverable aspects of their work. It’s helped us achieve very low turnover levels while also boosting productivity and reducing overhead.

Rishan Chen
Founder, TalkHeap

We are a fully remote company, and I would like to share the important settings for our remote working:

1. Make sure to give enough compensation to the remote team people, typically higher than the local market rate

2. Consider giving stock options to keep the remote team members, especially the good ones

3. Give the trust and flexibility to them. Allow them to make mistakes and learn. If you treat people well, people will notice and be grateful.

And daily management and communication are also important:

1. Organize two daily remote meetings, and use chats and email to handle emergencies.
 – Make sure everyone is clear about the overall goals and individual objectives in the meeting:
 – Determine specific daily work tasks and weekly/monthly work goals.

2. Discuss work-related problems and develop solutions

3. Gather together during long vacations to relax together and maintain team cohesion.

Currently, this remote working model advances business operations normally, and it also saves employees from spending time on the way to work and allows them to focus their energy on work.

It has been fully remote for us for over 4 years, and it’s successful in meeting the rapid growth of our business with the above simple settings.

Alexei Morgado
Founder, Lexawise

In Lexawise, I am leading a fully remote team of 13 people, and one of the most significant issues that we encounter is the need to integrate the team and maintain motivation while all the team members work in different locations.

Regarding our organizational virtual meetings, we have weekly ‘Coffee Chats’, where we discuss almost anything, including what we did during the weekend or if there was a particular show that was fascinating. It assists in alleviating feelings of loneliness, as well as assisting in making everyone feel as if they belong to that particular team.

We also always ensure that each person’s contribution is highly valued. Consult your ideas both fresh and improved; there is no one in our team whose opinion does not matter.

To keep the team motivated, we offer prorated bonuses at the end of the year and provide two weeks of vacation annually. I also strive to keep the work highly organized so no one feels frustrated or lost in their tasks.

Here, it is all about making people feel valued and cared for by ensuring that they are heard and seen. It simply makes people feel as though they are a part of something, and this does a lot for morale and retention because people will naturally want to stay where they feel important.

Amanda Bunch
CEO, BodyArtForms

There are two main points that have been a struggle for us, and by overcoming them, we have seen better retention rates.

The first would be technology issues. By not having an adequate tech stack, there were issues relating to productivity and collaboration.

Once we addressed this by obtaining the necessary tools and resources, we saw that our teams started performing optimally.

The second struggle was the overall monitoring of performance. Once you let tasks slip through the cracks, there will be an inevitable backlog of work to do, delays, and other issues that arise.

To overcome this, not only did we put in place a project management software, we streamlined communication between us and teams, and we started providing consistent feedback to help encourage teams to stay on track.

Paul Posea
Outreach Specialist, Superside

Promote Work-Life Balance

Encourage Breaks: Promote a culture that respects personal time and encourages taking breaks. In a remote setting, it’s easy for work to bleed into personal life, so make sure team members are taking time for themselves.

Flexible Schedules: If possible, offer flexible working hours to accommodate different time zones and personal schedules. This helps reduce burnout and supports individual productivity rhythms.

Mental Health Support: Provide access to mental health resources, and encourage team members to be mindful of their well-being. Some companies offer mental health days, meditation apps, or wellness stipends.

Daniel Brown
Interior Designer & CEO, Handy Cleaners

As a visionary CEO, I have been all about using technology to ensure team bonding and productivity across locations. My style of leadership is empathetic and communicative, with deep commitment to the welfare and professional growth of employees. This had not only helped improve our operation efficiency but also reinforced company culture that valued each person’s contribution.

Being the CEO of a remotely working company, one of my biggest priorities is to counteract the inherent tendencies of isolation and lack of in-person engagement.

My preferred strategy for making people connected and engaged within the team involves a solid framework of communication and frequent virtual engagements. We hold a video conference every week to check on each other’s progress. The process also affords opportunities for team members to personally share insights into successes, hence boosting the morale of the team.

Employee retention is one of the biggest concerns in a remote setup.

My model addresses that by coupling flexibility with a sense of belonging. We provide flexible schedules and showcase work-life balance to help avoid burnout and keep them fit, mentally and physically. We also believe in being transparent about the goals and achievements of the company, making every team member feel important to our success story.

We have also invested in top-of-line digital tools to make communication and project management seamless. In this regard, all the members can easily collaborate and contribute regardless of their location.

Minh Nguyen
Co-Founder, Izywear

In a fully remote team, overcoming challenges like isolation and disengagement requires intentional effort.

My go-to strategy centers around creating regular touchpoints—both formal and informal. Weekly team meetings are a must, but we also host virtual coffee chats, game sessions, and even casual ‘watercooler’ conversations in Slack.

The goal is to foster a sense of community, even from a distance.

The biggest challenge? For me, it’s often disengagement.

To tackle that, I emphasize clear communication around goals and celebrate wins, no matter how small.

People need to feel valued and seen, even when they’re working from their home office. Encouraging employees to set personal development goals and providing opportunities for growth are key to ensuring they remain engaged.

Ultimately, retention boils down to making sure team members feel connected, purposeful, and valued—regardless of the miles between us.

Nathan Thorne
CEO, Handy Flowers

The Power of Purpose and Flexibility in Remote Teams

The sense of purposelessness that can seep in once people in a fully remote team disconnect from the company’s mission is one of the more subtle challenges. The lack of face-to-face communication and isolation are rather obvious; purpose and engagement, however, are truly important in terms of long-term disengagement.

My go-to strategy? Cultivate a sense of purpose via regular communications about how individual roles fit into the bigger picture. This is important in terms of retaining employees who are motivated and always involved.

Besides, flexibility is a considerable contributor to retention, too: instead of rigid working hours, offering it means enabling them to better balance personal and professional life, hence more job satisfaction. This can help with isolation by providing some control for the members of your team: the ability to work from a coffee shop when needing a change of pace or adjusting their schedules to suit energy levels.

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing their insights.

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