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Cooling Workplace Tensions: HR-Driven Leadership Strategies

Cooling Workplace Tensions: HR-Driven Leadership Strategies

As online debates spill into workplace tensions, cultivating a culture of civility is critical for organizational success. 

This HR Spotlight article gathers insights from business leaders and HR professionals on one key leadership behavior to promote a positive work environment rooted in respect. 

From modeling constructive curiosity to leading with empathy and accountability, these experts share strategies that transform conflict into collaboration. 

Their approaches emphasize safe spaces for dialogue, proactive problem-solving, and inclusive communication, offering actionable lessons for leaders to foster civility, enhance team cohesion, and drive sustainable growth in today’s dynamic workplaces.

Read on!

One leadership behavior I rely on to promote civility is modeling respectful disagreement in public.

In a remote team of creatives, developers, and marketers, ideas will clash—and that’s healthy. But the tone and transparency of how I respond to pushback set the standard.

When I calmly acknowledge differing views and ask clarifying questions instead of reacting defensively, it signals that disagreement isn’t conflict—it’s collaboration.

I also avoid private correction for public debates; instead, I treat those moments as opportunities to show what respectful discourse looks like in real time. This has created a team dynamic where people feel safe sharing ideas, knowing they won’t be shut down or shamed.

In today’s digital-first workplace, civility isn’t just about being nice—it’s about showing emotional control and leading with curiosity instead of ego.

Model Respectful Disagreement for Civility

Josh Qian
COO & Co-Founder, Best Online Cabinets

One effective leadership behavior for nurturing a positive work culture is to prioritize and model accountability.

When leaders take responsibility for their actions and decisions, they set a powerful example for the entire team.

By fostering a culture where accountability is valued, team members are more likely to own their roles and contributions, leading to higher levels of engagement and collaboration. When everyone feels accountable for their part in the team’s success, it reduces blame-shifting and defensiveness, which can often escalate conflicts.

Encouraging regular feedback, both giving and receiving, reinforces this culture of accountability. It helps create an environment where individuals feel empowered to speak up and share their perspectives, ultimately leading to more constructive discussions and a stronger sense of team cohesion.

Modeling Accountability Builds a Better Culture

Rabbi Shlomo Slatkin
Certified Imago Therapist & Advanced Clinician, The Marriage Restoration Project

The one behavior which is extremely helpful is curiosity.

If an employee is disruptive, causing conflict, or underperforming, instead of rebuking or criticizing them, become curious about their story. Ask questions without interrogating. Find out what’s going on for them. Learn about what’s bothering them at work, at home, etc… Listen without judgment, without responding. As you listen long enough, they will undoubtedly make sense, even if you don’t agree.

Once people feel heard and that you care about what they have to say, they are much more likely to be responsive and more willing to collaborate.

After working with high conflict couples for over twenty years in his marriage counseling practice, I have discovered that the same process used with couples is exactly what companies need to do to sort out their workplace and communication differences.

Curiosity is a Leader’s Best Tool

Dennis Shirshikov
Head of Growth & Engineering, Growthlimit

At its essence, civility thrives when leaders regularly acknowledge and validate the different perspectives people bring to the table.

So, by actively seeking input from everyone, leaders indicate that all voices matter and opposing ideas are not quelled, but welcomed. This active recognition also contributes to breaking down hierarchical walls and stimulates open dialogue and reciprocal respect. It builds a culture where people are comfortable sharing concerns, questioning ideas, and sharing creative solutions. Because fundamentally, this behavior is indicative of a leader’s dedication not just to the performance metrics but to the human dynamics that will continue to drive long-term collaboration.

As perspective taking becomes a habit, ingrained as a cultural imperative, everyday interactions that reflect the organization’s deeper values of respect and inclusion emerge.

Validate Perspectives to Foster Civility

Be a leader who communicates well.

When it comes to conflict or issues with hostility in the workplace, those can be awkward situations to have to address. But, you have to be a leader who is willing to tackle them head-on and communicate clearly and effectively with your team. You can’t be a leader who shies away from the hard conversations and hopes that issues will resolve on their own.

This is just one of many reasons why it’s so important for leaders to be great communicators.

Communicating as a leader doesn’t just mean communicating with investors and external individuals – it means interpersonal team communication as well.

Leaders Must Tackle Hard Conversations

Lead with compassion.

Compassionate leaders are able to lead in a way that always considers everybody’s feelings and makes sure to create a workspace where every single employee feels supported.

When you lead with compassion, you can help inspire compassion among those you lead, setting the foundation for how you want your team to treat each other. Leading with compassion also allows you to tackle delicate situations like conflict resolution with care.

Compassionate leadership is a type of leadership where you are able to both be effectively hands-on and you are able to set the tone for how your team acts even when you aren’t around.

Compassionate Leadership Sets a Positive Tone

Oleksii Kratko
Founder & CEO, Snov

One behavior I’ve championed across our 180-person global team (including conflict-zone engineers in Ukraine) is “Friction Fridays”: Every leader hosts a 15-minute virtual coffee where team members share one work-related frustration anonymously via sticky notes. The leader reads them aloud, and we collectively brainstorm solutions. No blame, just problem-solving.

This ritual transforms passive resentment into active collaboration.

For example, a note like “Design mockups always arrive late, making QA rushed” became a new Slack protocol where designers tag “ready for review” with a 24-hour buffer. The magic here is that vulnerability starts at the top, as I kickstart sessions with my own flaws (“I overbook calendar slots; call me out!”).

Civility isn’t about avoiding conflict, it’s about creating safe spaces to resolve it.

Friction Fridays Resolve Conflict with Collaboration

One of the most effective leadership behaviors to promote civility is modeling ‘constructive curiosity.’

When tension arises, leaders should respond not with judgment or silence, but with thoughtful questions: ‘Help me understand your perspective’ or ‘What outcome are you hoping for?’ This shifts the tone from conflict to collaboration.

At Trep DigitalX, we actively train team leads to stay curious rather than defensive, especially in disagreement. It creates space for open dialogue without escalating friction.

By normalizing respectful inquiry, we create a culture where it’s safe to challenge ideas, not people. Civility isn’t about avoiding conflict; it’s about how we engage when it happens.

Constructive Curiosity Promotes Workplace Civility

Good leaders should know how to resolve conflict.

They should know how to step in during the middle of an argument, how to handle a conflict once it’s happened, and how to prevent conflict in the first place. These situations can be a bit tricky to handle since emotions can be heavily involved, which is why leaders need empathy.

Leading with empathy allows you to see things from everyone’s perspective and come up with a course of action and resolution that respects everyone’s feelings and opinions.

So, having empathy and stepping in is necessary for any good leader to foster civility and handle conflict.

Empathy is Essential for Conflict Resolution

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing these insights.

Do you wish to contribute to the next HR Spotlight article? Or is there an insight or idea you’d like to share with readers across the globe?

Write to us at connect@HRSpotlight.com, and our team will help you share your insights.

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Skill and Soul: The Cost of Neglecting Creativity and EQ

Skill and Soul: The Cost of Neglecting Creativity and EQ

In an era dominated by technical expertise, a vital paradox arises: overemphasizing skills like coding or data analysis while neglecting creativity and emotional intelligence incurs steep, hidden costs. 

Companies sidelining these “soft skills” risk creating technically proficient but culturally weak teams—ones that execute tasks well but fail to solve meaningful problems, inspire vision, or connect with customers. 

This HR Spotlight article compiles wisdom from HR professionals and business leaders, revealing the pitfalls of a tech-only mindset. 

They emphasize why nurturing creativity and emotional intelligence is essential, amplifying technical skills, driving innovation, and securing long-term organizational health.

Read on!

Steve Rosas
Chief Operations Officer & President, Omega Env

Emotional Intelligence Solves Human Problems

The biggest cost is losing the ability to solve complex problems that don’t have technical solutions. In 26 years of environmental consulting, I’ve seen brilliant engineers create perfect remediation plans that failed because they couldn’t communicate with worried communities or steer regulatory personalities.

I had a major downtown LA renovation project where our technical team identified asbestos contamination perfectly. But the project nearly collapsed because the initial approach ignored the building tenants’ concerns and the city inspector’s communication style. We had to completely shift our strategy to focus on transparent dialogue and relationship-building to get the project back on track.

The real damage happens when teams can’t adapt to unexpected human factors. Environmental projects involve property owners, regulatory agencies, and often concerned communities – all with different priorities and communication styles.

Pure technical expertise means nothing if you can’t build trust or explain complex risks in ways people actually understand.

I’ve seen companies lose million-dollar contracts not because their technical solutions were wrong, but because they couldn’t read the room or adjust their approach when stakeholders pushed back. The most successful environmental consultants combine technical precision with emotional intelligence to steer these complex human dynamics.

Cristina Deneve
Licensed Marriage & Family Therapist, Empoweruemdr

Technical Success Can Mask Emotional Wounds

The biggest cost is the erosion of authentic human connection and trust – the very foundation of meaningful relationships.

In my therapy practice with first and second-generation Americans, I see how families prioritize academic and technical achievements while neglecting emotional intelligence, creating profound disconnection across generations.

I worked with a brilliant software engineer whose immigrant parents celebrated his six-figure salary but dismissed his anxiety and relationship struggles as “weakness.” His technical success masked deep emotional wounds from never learning to process feelings or communicate authentically. When he finally sought therapy, he realized he’d built a successful career but had no idea who he truly was beneath the achievements.

This pattern shows up constantly in my practice – high-achieving clients who excel professionally but struggle with setting boundaries, expressing emotions, or maintaining intimate relationships. They’ve been trained to solve problems technically but lack the emotional intelligence to steer complex human dynamics.

The irony is that technical expertise without emotional intelligence creates leaders who can build systems but can’t inspire teams, solve problems but can’t collaborate effectively, and achieve goals but can’t sustain fulfillment.

Erinn Everhart
Licensed Marriage Family Therapist, Every Heart Dreams Counseling

Technical Skills Alone Kill Innovation

In my therapy practice, I’ve witnessed how workplaces prioritizing technical skills over emotional intelligence create a crisis of authentic connection. Teams become collections of isolated experts who can’t communicate their brilliant ideas effectively.

I recently worked with a software engineer who was technically exceptional but couldn’t collaborate with colleagues. His company kept promoting based on coding ability while ignoring his team’s mounting frustration with his communication style. The cost wasn’t just workplace tension—it was massive turnover and project delays that hurt their bottom line.

What I see most is emotional loneliness spreading through technically-driven workplaces. People spend 40+ hours weekly surrounded by colleagues but feel completely disconnected. They excel at problem-solving systems but struggle to steer basic human interactions, leading to burnout and mental health issues.

The biggest cost is losing our capacity for genuine innovation. Real breakthroughs happen when people feel safe being vulnerable with wild ideas. When we sideline emotional intelligence, we create environments where creativity dies because no one feels psychologically safe to risk being wrong.

Technical Skills Need Emotional Intelligence

After 30 years in basement waterproofing, I’ve seen companies get so caught up in technical certifications and equipment specs that they forget how to actually talk to scared homeowners. The biggest cost? Losing the ability to read people and adapt your approach.

I had a competitor who could recite every waterproofing standard but couldn’t sense when a customer was overwhelmed by technical jargon. They’d launch into membrane specifications while the homeowner just wanted to know “will my basement stay dry?” We landed that client by asking about their family’s concerns first, then explaining our lifetime guarantee in simple terms.

The real damage happens during inspections. Technical skills find the leak, but emotional intelligence determines if customers trust your solution. I’ve watched technically brilliant contractors lose deals because they couldn’t connect with anxious homeowners who’d been burned by previous “experts.”

Our lean operation succeeds because we balance both – we use specialized leak detection equipment, but we also read the room and explain solutions in ways people actually understand.

Courtney Epps
Tax Strategist & CEO, OTB Tax

Creativity And EQ Save Money

The biggest cost I’ve seen is lost revenue opportunities – and I’m talking real money here. In my 19 years running OTB Tax, I’ve watched businesses sacrifice tens of thousands in potential savings because they prioritized technical tax prep over creative problem-solving.

Perfect example: Dr. Kenneth Meisten came to me after his previous “technically skilled” accountant had him owing $3,300. My approach wasn’t just about crunching numbers – it was about understanding his business emotionally and creatively seeing opportunities others missed. We turned that $3,300 debt into an $18,000 refund by going back three years and finding strategies his previous accountant never considered.

The technical skills got his returns filed correctly, but the creative thinking and emotional intelligence to truly understand his business model saved him over $21,000. When you sideline creativity, you’re literally leaving money on the table – I see clients miss $4,000-$8,000 annually because their previous accountants couldn’t think outside the box.

Lauren Hogsett Steele
Licensed Professional Counselor, Pittsburghcit

Prioritizing Tech Skills Has A Human Cost

As a trauma therapist, I see this cost play out in the bodies of my clients daily. When workplaces prioritize technical skills over emotional intelligence, employees develop chronic stress responses that manifest as anxiety, depression, and relational difficulties years later.

I worked with a software engineer who excelled technically but burned out completely because his team had zero emotional awareness around collaboration. His nervous system was stuck in fight-or-flight from constant workplace conflicts that could have been prevented with basic emotional intelligence training.

The biggest cost isn’t just individual—it’s systemic. Through my somatic therapy work, I’ve noticed that people from highly technical environments often struggle to connect with their own emotional needs, let alone their colleagues’. This creates workplaces where innovation actually decreases because creative thinking requires psychological safety.

From an attachment perspective, humans are wired for connection first, competence second. When we flip this priority, we’re essentially working against our neurobiological design, which always backfires eventually.

Creativity And EQ Drive Brand Differentiation

When we helped launch The Independent Ice Co. whiskey bar in Portland, the technical skills were there—great location, solid business model, experienced team. But what made the difference was understanding the emotional story behind Maine’s ice harvesting history and connecting that to creating an “honest-to-goodness whiskey experience for honest-to-goodness people.”

The biggest cost of sidelining creativity is losing authentic differentiation. In Portland’s crowded Old Port district, dozens of bars have the technical basics covered. What separated Independent Ice Co. was the creative narrative that turned historical ice cards into diamond-shaped coasters and transformed potential intimidation around whiskey into welcoming expertise.

I’ve seen this pattern across our architectural clients too. Kevin Browne Architecture had solid technical skills, but their growth stagnated until we dug into the emotional intelligence piece—understanding how clients actually *feel* when working with architects. We repositioned them from technical experts to “careful listeners” and “respectful collaborators.”

Without emotional intelligence guiding the creative process, you end up with technically sound but forgettable brands that blend into the noise.

Jesse Burnett
Master Electrician & Founder, Dr Electric CSRA

Technical Skills Need Emotional Intelligence

After scaling Dr. Electric CSRA to nearly $1 million in revenue in just 12 months, I’ve seen how pure technical focus can actually hurt your bottom line. The biggest cost isn’t what you’d expect—it’s losing repeat customers who feel like just another job number.

I learned this the hard way when one of my crews perfectly installed a Generac generator but barely communicated with the homeowner during the process. Technically flawless work, but the customer felt ignored and complained about our “robot-like” service. That feedback made me realize we were training technicians, not problem-solvers.

Now I require my three crews to spend genuine time explaining what they’re doing and why. This emotional intelligence approach has directly increased our customer satisfaction scores and referrals. My 5-year warranty means nothing if customers don’t trust us enough to call us back.

The math is simple: technical skills get the job done, but creativity and EQ get you the next five jobs from that same customer’s network. In the trades, your reputation travels faster than your technical certifications.

Technical Compliance Doesn’t Build Trust

After 20 years in sports insurance, I’ve seen organizations lose tens of thousands when they prioritize technical compliance over understanding their community’s actual needs.

A youth soccer league I worked with hired a risk management consultant who created a technically perfect safety protocol but completely ignored the emotional reality of parents and coaches.

The result was a 40% drop in enrollment within one season. Parents felt alienated by the cold, procedural approach that treated their kids like liability statistics rather than young athletes. The league’s focus on technical risk mitigation backfired because they forgot that sports insurance is fundamentally about protecting relationships and experiences, not just minimizing claims.

I’ve learned that the biggest cost isn’t financial—it’s trust. When organizations become too technical, they lose the emotional intelligence to communicate why safety matters. The most successful programs I ensure blend technical expertise with genuine care for their participants’ experience.

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing these insights.

Do you wish to contribute to the next HR Spotlight article? Or is there an insight or idea you’d like to share with readers across the globe?

Write to us at connect@HRSpotlight.com, and our team will help you share your insights.

Influence with Integrity: Revelations from HR’s Ethical Playbook

Influence with Integrity: Revelations from HR’s Ethical Playbook

The way leaders and HR teams influence behavior in the modern workplace has evolved dramatically, thanks to tools like gamification and motivational psychology.

Yet, with this new power comes a critical dilemma: when does constructive encouragement cross over into unethical manipulation?

The boundary is a fine one, and it’s easily breached when an initiative lacks clear intent or transparency, posing a direct threat to employee trust and morale.

To navigate this delicate balance, a new framework for ethical engagement is required.

How can leaders ensure their strategies are both effective and genuinely aligned with company values, protecting the well-being of their people?

This HR Spotlight article brings together invaluable insights from industry leaders, who reveal their best practices for building an ethical culture where every influencing technique is grounded in transparency, fairness, and a sincere commitment to employee health and happiness.

Read on!

Ben Schwencke
Business Psychologist, Test Partnership

No Victims Means Ethical HR Interventions

In organizational psychology, we have a simple heuristic that determines whether interventions are ethical or not, and it couldn’t be simpler.

Ask yourself, “Who is the victim here?”

As a result of this intervention, who will be worse off having implemented it?

If you can’t identify a victim, if the impact of the manipulation has no net-negative effects on people, then you typically remain within ethical territory.

By the way, the term “manipulation,” from a researcher’s perspective, simply means to control variables. The goal of the HR team is to control variables and, hopefully, improve performance, retention, satisfaction, engagement, team dynamics, and so on.

It’s not the HR team’s fault that these variables are related to people. The finance team wouldn’t hesitate to implement interventions to cut costs, and the sales team wouldn’t hesitate to implement interventions to boost sales.

So why should HR feel guilty about doing the same thing within their purview?

Ultimately, as long as no one is victimized, and as long as the outcomes are expected to be neutral or positive for all involved, you should be ethically clear.

Niclas Schlopsna
Managing Consultant & CEO, Spectup

Feedback Loops Prevent Manipulative HR Practices

One thing I’ve seen work well—especially when companies start veering into that grey zone of influence—is establishing a transparent feedback loop.

At Spectup, when we started supporting a fast-scaling fintech client in building their hiring strategy, their HR lead was big on using subtle nudges to steer behavior: gamified KPIs, reward badges, social recognition.

It worked at first, but morale quietly began to dip. Turns out, people felt manipulated rather than genuinely motivated.

What we advised—and what I still stand by—is creating a structure where employees can openly question or opt out of certain “influence” programs without repercussions.

That means including neutral, anonymous feedback channels and being explicit about the intent behind any behavioural incentive.

If the goal is performance, say it. If it’s culture-building, say that. The moment HR hides intent behind feel-good language, people lose trust, and manipulation turns sour.

So it’s less about avoiding tactics altogether and more about ensuring employees remain active participants, not passive subjects.

John Mac
Founder, Openbatt

Open Communication Safeguards Ethical HR Tactics

One way an HR team can ensure they don’t cross into unethical territory when using positive manipulation tactics is by maintaining transparency and fostering open communication.

While it’s important to motivate and influence employees positively, it’s equally critical that these efforts are aligned with the company’s values and ethics.

For example, if HR is using incentives or rewards to encourage productivity, these incentives should be clearly communicated to all employees, with a focus on fairness and voluntary participation.

This transparency ensures that employees understand the reasoning behind these strategies and are not being coerced into conforming to expectations that may not align with their personal values.

Another key element is ensuring that any tactics used to influence behavior are done so in a way that respects employee autonomy.

Positive manipulation can be viewed as ethical if it involves motivating employees to make decisions that benefit both them and the company, but it should never feel manipulative or deceitful.

HR teams must avoid pressuring employees into decisions they aren’t comfortable with, especially if these decisions may compromise their personal well-being or professional growth.

Additionally, HR should continuously seek employee feedback to ensure that any tactics or strategies being implemented are working as intended.

Regular check-ins, surveys, or focus groups allow HR teams to gauge whether employees feel supported or if they feel the tactics are overstepping boundaries.

This feedback loop helps HR stay in tune with employee sentiment and adjust their approach to ensure it remains ethical and respectful.

By keeping the lines of communication open, being transparent about goals and tactics, and ensuring that employees have the autonomy to make their own choices, HR teams can effectively motivate employees without crossing ethical boundaries.

Honesty in Hiring Builds Trustful Reputation

It’s essential to set clear boundaries for yourself before using tactics like this.

One boundary that I’ve established is that I’m never going to lie to candidates, including by omission. I’m always going to give straight answers to any questions, and I’m never going to tell outright lies.

This is about protecting my own morals as well as our company’s reputation.

Authentic Leadership Shapes Ethical Workplace Culture

After a decent portion of my career time in the trenches of workplace dynamics, I have learned that leadership dictates the tone of all things, particularly in the area of ethics.

When it comes to motivating versus manipulating, the difference can be as simple as authenticity and integrity when it comes to HR considering using what is commonly referred to as positive manipulation (let us be honest, it is just influence in a fancy suit).

This is the one thing I always go back to “ Lead how you would want to be led”. You can not preach positivity, motivation, or culture and at the same time condone a double standard or turn a blind eye when bad things occur.

I have seen amazing leaders who have created low-turnover, loyal teams–not by offering perks or gimmicks, but by showing genuine respect. A thank you, a sincere compliment, a word of encouragement, these were not strategies; they were demonstrations of what they were.

Therefore, the surest means by which HR can avoid entering into the unethical waters in the attempt to steer culture is as follows: ensure that any attempt to influence behavior is based on the same behavior being modeled at the top.

When your leadership talks the talk but walks the walk, you are not influencing, you are manipulating and people know it. Culture is not a memo, it is a mirror.

Wynter Johnson
Founder & CEO, Caily

Fair Jobs Enable Ethical Candidate Encouragement

This starts with the quality of the job you’re offering.

If the position is a good fit for the candidate and the compensation package is fair, a little pressure is simply encouraging someone to make the right decision for them.

Carl Rodriguez
Founder & Marketing Head, NX Auto Transport

Transparency Builds Trust for Employee Growth

The only thing that differentiates deception from ethical persuasion is transparency.

If you as a leader are clear to your employees on why you are implementing the policies you are, you don’t have a reason to be guilty.

Conversely, if you are hoping they do not notice exactly why you’re calling the shots you are, you might want to turn inward at this point.

Employees want to feel involved, respected, and cared for. That’s what established trust. And it is this trust that is crucial for growth and innovation. Otherwise, they’ll stop at a very low ceiling since there won’t be any real incentive moving on.

This trust is built by communication, openness, and transparency which shows there are no skeletons in the closet.

R. Karl Hebenstreit
Organization Development Consultant, Perform & Function

Tailored Transparency Fosters Ethical Stakeholder Trust

My take on it is relationship-based.  

If we take the time to truly understand our stakeholders, their needs, concerns, pain points, challenges, values, and preferences, we can tailor our communications to meet them where they are and for what they are ready.  

This will prevent them from immediately putting up their defenses, and make them more open to hearing what we have to say or ask them.  

Manipulation implies trickery, however tailoring our communication style and message to the recipient will avoid any hints of being unethical.  

As long as we are completely transparent with our messaging, the tailored “how’ of our delivery will be well-received and not seen as manipulation or trickery.

Transparent Recognition Drives Ethical Motivation

In 20+ years of insurance sales, I’ve learned that transparency beats manipulation every time.

When our team at The Ephraim Group wants to motivate employees, we focus on genuine recognition rather than psychological tricks.

The key boundary is simple: would you feel comfortable if your tactic was printed on the company website?

We implemented peer nomination systems where team members recognize each other’s achievements publicly. This creates positive momentum without the manipulation aspect that can backfire.

I’ve seen HR teams get burned trying to “gamify” performance with hidden psychological triggers. Instead, we share real client success stories during team meetings – like when we helped a small business owner save $3,000 annually on their commercial policy. These authentic wins naturally motivate people because they see the direct impact of their work.

The insurance industry taught me that trust, once broken, is nearly impossible to rebuild. Keep your motivational tactics transparent and tied to genuine business outcomes rather than psychological manipulation.

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing these insights.

Do you wish to contribute to the next HR Spotlight article? Or is there an insight or idea you’d like to share with readers across the globe?

Write to us at connect@HRSpotlight.com, and our team will help you share your insights.

Why Post Fake Jobs? Ghost Job Motives That Will Surprise You

Why Post Fake Jobs? Ghost Job Motives That Will Surprise You

Job hunting has always had its frustrations, but a new, more deceptive trend is making the process even harder: the “ghost job.”

These are listings that look perfectly real but are posted without any genuine intent to hire.

While many assume companies are just building a talent pipeline, the real story is far more complex and, at times, ethically questionable.

The motivations for posting ghost jobs run deep, from strategic maneuvers like benchmarking salaries to internal tactics aimed at pressuring employees.

This HR Spotlight article gathers candid insights from a panel of business leaders and HR professionals.

It pulls back the curtain on the unspoken reasons organizations use this practice and examines the significant risks these tactics pose to a company’s brand reputation and the crucial trust of potential candidates.

Read on!

A Strategic Market Research Tool

Beyond the usual reasons like building a talent pipeline or keeping up appearances, there are some less-discussed drivers behind “ghost jobs.”

In some cases, companies post roles to benchmark salaries and skills in the market, using applicant data to inform future hiring decisions without the immediate intent to hire.

Others do it to appease internal stakeholders—for example, showing a department they’re “addressing” workload concerns, even if there’s no budget approval yet.

Another uncommon reason is testing employer brand visibility—using postings to see how attractive their job descriptions are, how many applications they draw, and which channels perform best.

While these reasons can be strategic, they risk damaging trust with candidates if transparency isn’t maintained, making it a short-term tactic with long-term reputation costs.

Testing the Current Talent Pool

In my experience running Achilles Roofing and Exterior, one uncommon but real reason some hiring managers post “ghost jobs” is to test the current talent pool without actually being ready to hire.

I’ve seen it especially in construction and trades. Sometimes you’re on the fence—you’ve got a couple of big jobs possibly closing, and you’re not sure if you’re going to need more guys on the crew next month. So, what do you do? You put out a job post just to see what kind of skills are floating around out there.

Another reason—and it might ruffle some feathers—is to send a message internally.

Sometimes the team’s performance is slipping, morale is low, or one guy thinks he’s untouchable. Management drops a job post not because they want to replace anyone yet, but to let folks know, “Hey, you’re not irreplaceable.” It’s a pressure tactic. Not the cleanest move, but I’ve seen it done in construction circles.

And let’s be honest—some posts are to make it look like the business is booming. It keeps up the appearance of growth. For some, especially those trying to get funding or close a big client deal, the image of “we’re expanding” matters more than the actual hire.

At Achilles Roofing, I don’t play that game. If I post a job, it’s because I’ve got real work lined up and I need real people to get it done. Wasting someone’s time when they’re out there trying to feed their family? That’s not how we do business.

Strategic, Legal Purposes

I have often seen postings that are utilized to create a defense in future employment disputes. The Australian unfair dismissal law applied that a business purporting to provide genuine redundancy would have to show genuine efforts to redeploy. The story can then be supported with a 90-day stream of ads, which can save more than 15 thousand dollars in settlement and legal costs on a single claim.

Moreover, I also see advertisements that are put out to meet the labor market testing requirements on visas even though an internal hire is known. Some groups will release during due diligence as a growth signal to shift valuation by 5 to 10 percent. Others will use them to map competitors’ talent pipelines and find two or three target salaries of approximately $120,000 without blowing the game.

Mircea Dima
CEO, CTO, Founder & Software Engineer, AlgoCademy

Stress Testing and Systems Checks

One thing I have witnessed is that ghost jobs are to stress test internal pipelines, particularly in tech.
Others will utilize them to monitor the volume flow through their ATS or how their hiring groups can screen in stressful circumstances.

It is not only to discover talent, but a systems check in the guise of opportunity.

Our learners will frequently apply to positions that do not lead to anything and only realize that the position was on hold or not available anymore even though it is still live on the site.

Such testing may assist the firms to optimize their processes, but it silently undermines the trust of candidates who are in fact trying to enter the industry.

Misty Knight
Human Resource Consultant, Red Clover HR

They Harm Trust, Miss Talent

In my experience, companies will post a job without an actual position for the purpose of creating a pipeline of candidates for future roles.

There may also be circumstances where a job will be posted publicly for compliance purposes, but the plan was always to fill the role with an internal candidate.

Personally I disagree with this approach, it is inconsiderate to the candidate pool which could impact the employer brand. Additionally this strategy could lead a company to overlook an ideal candidate.

Risking Trust for Strategy

The act of posting ghost jobs is not merely based on the notion of the creation of a talent pipeline or producing an enhanced corporate image. Some of the rather rare drivers are:

Internally satisfying compliance or policy requirements–in some cases there is a need to post jobs publicly even when jobs have been promised to internal applicants.

Measuring the current market in terms of salary demands or candidate quality without any real intention to hire, which assists companies to align in terms of competitive compensation.

Implication of help coming or of their jobs being dispensable may be ways to keep employees alert and motivated, although no hiring is in the offing.

Trial hiring on various job descriptions or outreach text to identify what works best to get the best applicant pools and then dedicating resources to actual hiring.

These can be strategically sound tactics, but can also serve to undermine trust with candidates and employer reputation, a factor I warn clients regarding as a financial advisor. Openness tends to be more effective in the long-term than these less apparent, occasionally ethically dubious, strategies.

An Unspoken Strategy Behind the Listings

Companies may make job listings in a very visible marketplace during a supposedly weak hiring climate to appear as if they are growing in technology, attracting fund-raising or M&A interest, or building a competitive advantage by reputation.

Others use ghost listings to stress-test internal teams, comparing how outsiders value the same role for purposes like raises or restructuring.

I’ve seen hiring managers keep posts active simply because they’re unsure about budgets or future departmental needs, and don’t want to lose time once the decision to hire is finalized. Although this may seem misleading, from another angle, ghost posts can be seen as defensive maneuvers in fast-changing industries dealing with uncertainty.

Oryna Shestakova
Head of Communications & Lead of the Research Group, Papers Owl

Masking Strategic, Deceptive Motives

While many ghost job postings stem from pipeline-building or internal policy, there are lesser-known motivations behind this practice.

In some cases, companies post roles to appear as though they’re growing — an effort to attract investors or boost internal morale. Others may use these listings to test the market, gauging interest or salary expectations without committing to hiring.

In rare cases, a ghost job may be posted to frighten current employees into working harder as if to say “Everyone is replaceable.”

I’ve also seen firms leave jobs up to create the illusion of competitiveness, especially during economic slowdowns.

Brett Bennett
Director of Operations, PURCOR Pest Solutions

A Waste of Job Seekers’ Time

I tend to dislike when companies post “ghost jobs,” which is why we don’t. 

I’ve personally talked to a handful of new hires in the past few years who have expressed dealing with these, and I’ve even talked to colleagues at other companies who have expressed that they do in fact post these fake job openings. 

It’s one of those practices that may not be illegal necessarily, but that doesn’t mean it’s not wrong. The job market is so hard for job seekers already – all this does is just waste their time.

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing these insights.

Do you wish to contribute to the next HR Spotlight article? Or is there an insight or idea you’d like to share with readers across the globe?

Write to us at connect@HRSpotlight.com, and our team will help you share your insights.

From Rookie to Role Model: Enhancing Internship Experiences

From Rookie to Role Model: Enhancing Internship Experiences

In a professional world that demands more than just textbook knowledge, a growing number of leaders are looking back at their own early career experiences and identifying a critical gap: the disconnect between academic theory and real-world application.

Traditional internships often place students in siloed roles, focused on routine tasks without providing the larger business context or hands-on problem-solving opportunities that truly prepare them for a career.

This disconnect can lead to disengagement and, ultimately, a workforce that is technically proficient but strategically unprepared.

How can organizations redesign their internship programs to bridge this gap, equipping the next generation of professionals with the practical skills, business acumen, and confidence needed to thrive?

This HR Sportlight article compiles invaluable insights from business leaders and HR professionals, revealing innovative strategies to transform internships into meaningful, holistic, and truly impactful learning experiences.

Read on!

Teach Interns To Think, Not Just Do

If I could go back and whisper one thing to my intern self, it’d be this: “Learning how to think beats learning how to do every time.”

That’s the core of what we’ve built our internship program on; and it’s the central idea of the book I’m writing, Interns to A-Players.

That single idea has completely reshaped how we do internships at Strategic Pete. We don’t treat interns like task monkeys. We treat them like future strategists.

They sit in on client calls. They toss ideas into real brainstorms. They get feedback, give feedback, and learn how to think through problems, not just cross them off a list.

And here’s the part I’m proudest of: We don’t hide the messy stuff. Interns see it all, our Slack threads, our process gaps, our mid-project pivots.

Because growth doesn’t happen in the highlight reel. It happens in the middle of the mess.

We also have a mentorship system that’s a bit unconventional – it’s based on The 5 Love Languages (yes, the book). We use it to understand how each intern feels valued — some thrive with praise, others with autonomy or quality time.

We lead how they need to be led. That’s how we turn internships into launchpads, not chores.

Ishdeep Narang, MD
Child, Adolescent & Adult Psychiatrist & Founder, ACES Psychiatry

Teaching Business of Care Prevents Clinical Burnout

The key lesson my early medical internships failed to emphasize was the ‘business of care’—the critical connection between our clinical work and the administrative framework that makes it possible.

I was taught how to diagnose, but not how an accurate superbill with the right service codes could empower a patient to get partial reimbursement for their out-of-network care. That separation made essential tasks feel like meaningless hurdles, a fast track to burnout.

To address this, I hold a dedicated “Business of Care” meeting with trainees in my practice. During this time, we pause the clinical talk to connect the dots on a real case. We map the patient’s entire journey from their first phone call, through providing a Good Faith Estimate, to creating the final superbill they can submit to their insurer.

Pulling back this curtain transforms paperwork from a chore into a tangible act of patient advocacy. It gives our future clinicians a sense of ownership over the entire process and a deeper respect for every team member’s role in delivering transparent and compassionate care.

Real-Time Problem-Solving Creates Future Industry Leaders

One thing I wish my early internship days drilled into me more was real-time problem-solving on the jobsite.

Back then, everything was textbook theory—no one showed us what to do when a rainstorm hits mid-roof tear-off or how to deal with a homeowner who’s panicking over a leak above their kid’s bedroom. You can’t learn that in a classroom.

That’s why at Achilles Roofing and Exterior, our internship program isn’t just “tag along and observe.” We throw you into it—with supervision, of course. We train interns how to read the roof, how to adapt when something doesn’t go according to plan, and how to communicate clearly with both crew and clients under pressure. They get their hands dirty, they run site walk-throughs, and they learn how to explain roofing issues to a homeowner in plain English, not jargon.

One small thing that’s made a big impact: we assign each intern a “problem of the week.” It’s a real scenario pulled from past jobs—sometimes technical, sometimes customer-service related. They have to figure out a solution, present it, and back it up. It builds their confidence, and it shows us how they think.

Advice to other business owners? Stop treating interns like helpers. Treat them like future crew leaders. Give them the tools, but also the situations where they’re forced to think, react, and learn. That’s how you build roofing pros—not just resume-fillers.

Structured Feedback Builds Skills Beyond Daily Tasks

One critical gap in my early internships was the lack of structured feedback. While tasks were assigned, there was little guidance on long-term skill development. Now, as a leader, I’ve redesigned our program to include:

Weekly 1:1s with mentors to discuss progress and career paths.

Project retrospectives, where interns present outcomes and receive actionable critiques.

Rotation opportunities across departments to expose them to diverse roles.

For instance, a recent intern in our finance team worked on quarterly reports but also shadowed the CFO to understand strategic decision-making. This holistic approach ensures interns leave with tangible skills and a clearer sense of professional direction.

Practical Application Connects Theory With Real-World Execution

The practical application of theoretical knowledge serves to connect academic learning with actual execution.

Early exposure to real-world problem-solving builds confidence and adaptability. Structured mentorship fosters growth and provides valuable industry insights. The clear communication of expectations helps interns understand their roles and contributions. The regular feedback sessions establish a supportive environment which enables continuous improvement.

Scott Redfearn
EVP of Global Human Resources, Protiviti

Goals And Feedback Boost Intern Success

Looking back, I wish we had put more emphasis on intentional goal-setting and real-time feedback for our interns. They often felt like they were completing tasks without understanding how their achievements were contributing to their growth. That observation has shaped how we’ve evolved Protiviti’s intern experience.

Today, our interns set three to five personal goals at the start, and project leaders are encouraged to provide feedback throughout the internship experience, not just at the end. Over the past four years, intern scores have improved over 20 percentage points for feeling the feedback they receive supports their career growth.

Interns today tell us they feel truly supported, bursting with confidence, and ready to take on whatever comes next. Over 80% of our interns accept their offer to join Protiviti after college graduation.

Cassandra Wheeler
Marketing Specialist, Achievable

Clear Expectations And Support Define Internships

As an intern, it can be difficult to understand expectations, something I encountered a lot during my own internships years ago. I did not have proper training and no resources to lean on when I was confused or unsure of how to do something.

Now, as Achievable’s internship program lead, I ensure that each intern who works for us has a clear understanding of expectations during the initial interview. Once they start, I equip them with several documents that outline exactly what they should be doing and how to do it. This includes step-by-step guidelines and videos that demonstrate how to work with our software in order to achieve success.

I schedule one-on-one weekly meetings and keep an open-door policy, so they know they can always ask questions and provide quality work they are proud of.

Mircea Dima
CEO, CTO, Founder & Software Engineer, AlgoCademy

Teach Thinking; Prioritize Education Over Production

The ability to ask the right questions is one of the skills that I would have liked to have been addressed during my initial internship. It is not only seeking help but it is also being aware of the holes in your own thinking. Excessive internships prioritise production over education.

We reversed that at AlgoCademy. We put checkpoints in our interns, who are solving actual engineering problems, explicitly to talk about their decision making. We do not want perfection: we want clearness of thought. I sit and personally read code alongside them in their first couple of weeks, it’s not to make sure that they have fixed the bugs but more to understand how they think.

Such a transition has made the early-stage interns into junior developers with confidence. Others have even contributed to the designing of features which thousands of others use on our platform.

Maurina Venturelli
Head of Go-to-Market, OpStart

Financial Literacy Makes Interns Strategic Thinkers

I wish my early internships had taught me the financial fundamentals that actually drive startup growth. Most programs focus on tactical execution but skip the “why” behind business decisions.

When I built our internship program at OpStart, I made a financial literacy core curriculum. Every intern gets hands-on exposure to real startup financials—from ARR analysis to runway modeling. They shadow our fractional CFOs during client calls and see how financial strategy impacts growth decisions.

The breakthrough came when one intern identified a $15K R&D tax credit opportunity our client had missed. She connected her computer science background with our tax processes and caught something seasoned accountants overlooked. That’s when I realized interns bring fresh perspectives when they understand both the technical and financial sides.

Now our interns rotate through demand gen, product marketing, and financial operations. They graduate understanding how marketing spend translates to ARR, how cash flow affects hiring decisions, and why unit economics matter more than vanity metrics.

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing these insights.

Do you wish to contribute to the next HR Spotlight article? Or is there an insight or idea you’d like to share with readers across the globe?

Write to us at connect@HRSpotlight.com, and our team will help you share your insights.

Personal Branding in the Workplace: Choosing Between Strict Rules and Creative Freedom

Personal Branding in the Workplace: Choosing Between Strict Rules and Creative Freedom

In today’s digital-first landscape, the traditional model of brand communication—a single, polished corporate voice—is losing its grip.

A new, more powerful form of influence is emerging, driven by the authentic, individual voices of employees.

Organizations are discovering that a single post from a team member can outperform a company’s brand account by a factor of a hundred or more, especially on platforms like LinkedIn.

This shift presents a pivotal challenge and opportunity for business leaders and HR professionals.

How can companies empower employees to build their personal brands and share their expertise in a way that amplifies the company’s reputation, without sacrificing control or privacy?

This HR Spotlight article compiles invaluable insights from industry leaders, revealing their go-to strategies for fostering a flexible, trust-based culture that turns employees into powerful, authentic brand ambassadors and their personal branding into a collective competitive advantage.

Read on!

Kurt Uhlir
Chief Marketing Officer, eZ Home Search

Amplify Your Brand’s Voice by Empowering Employees

We’re not just flexible—we’re proactive.

We hand our team the tools, content, and coaching to build their voice and credibility online. Sometimes that’s a ghostwritten draft based on a new blog or research piece. Other times, we turn a one-liner that gave in a team meeting into a killer LinkedIn post.

Why? Because I’ve seen firsthand how a single employee post can outperform our brand account by 100x. Especially on LinkedIn—company pages just can’t compete. The algorithm favors people. People favor people.

But here’s the key: it’s not about selling. We coach our team to post ideas, experiences, frameworks—not pitches. If it feels like a billboard, it backfires. But when it feels like insight, it builds trust—and that trust drives personal reach, conversations, and revenue.

That said, companies do need to acknowledge reality: social accounts belong to the employee. You can’t require someone to post, and you can’t control what they say. What you can do—and what we do—is offer clear, smart guidelines. Not rules, but guardrails: how to talk about the company, the product, the competition—if they choose to.

In practice, when your people understand the company’s business outcomes and their personal goals, it’s not about restrictions. It becomes about amplification. They want to contribute. They just need support and frameworks to make posting consistently easy. Most companies focus on controlling the narrative. We focus on equipping the voices already shaping it.

The results? Better content, broader reach, and a team that feels seen, supported, and proud of what they’re building.

Invensis Learning Empowers Employees as Thought Leaders

At Invensis Learning, we truly see our team members as our greatest asset, and that extends to their personal branding efforts.

We embrace a flexible approach, actively encouraging our experts to share their knowledge and insights across various platforms while openly referencing their roles here. The way we see it, when our employees are recognized as thought leaders, it not only boosts their individual professional growth but also amplifies Invensis Learning’s reputation as a hub of expertise and innovation.

It fosters a culture of continuous learning and knowledge sharing, which is exactly what we champion as a professional training and certification provider. Of course, this comes with a clear understanding of maintaining confidentiality and aligning with our company values, ensuring that what’s shared is accurate, ethical, and representative of the high standards we uphold.

Ultimately, we believe that empowered employees who share their expertise authentically become powerful advocates, enhancing our collective credibility and reaching new audiences eager to upskill and transform their careers.

Roofing Experts Build Trust Through Authentic Content

At Achilles Roofing and Exterior, we’re flexible when it comes to personal branding—as long as it’s done with integrity and doesn’t mislead clients or misrepresent the company.

Look, if one of my crew wants to share tips on roof maintenance on Facebook, or post videos showing how they’re repairing storm damage—go for it. That’s a real experience being shared by someone who actually does the work. It builds trust for them and for us.

We do set a couple of boundaries. First, they need to be clear they’re part of the Achilles Roofing team. Second, we don’t allow sharing sensitive project info, pricing, or client identities without consent. That’s basic respect for the homeowner.

One of my lead guys started posting “day in the life” videos on TikTok—nothing fancy, just footage of him tearing off old shingles or sealing flashing the right way. Next thing we knew, people in the comments were asking if we served their area. That helped our brand more than any ad campaign could’ve.

So here’s my take: letting your team build their personal brand is a win-win, as long as there’s mutual respect. You hired professionals—treat them like it. Their voice in the roofing space adds credibility to your company, and it shows potential hires that your culture’s not about hiding behind a logo.

Flexible Approach Balances Personal Branding with Company Values

Our approach is flexible, as long as it aligns with our values and respects confidentiality.

We encourage team members to share insights, speak at events, and post on LinkedIn, especially when it supports industry learning.

Referencing their role is fine if it’s clear, professional, and not promotional without context.

Personal branding builds trust, both for the individual and the company.

Saneem Ahearn
VP of Marketing, Colorescience

Clear Communication Policy Respects Professional Boundaries

At our organization, the communication policy is flexible; as long as employees are transparent and professional, they can share knowledge and experience without restrictions, provided it brings real value to the industry.

However, all personnel must make it clear that any personal remarks are not official statements on behalf of the company.

It has been wise of me to match my contributions with my professional obligations and provide practical examples based on my daily tasks while being cautious not to reveal confidential information. By doing so, one aims at maintaining respect and authenticity.

Trust Earns Speaking Rights in Flexible Environment

We’re flexible. If someone shares real insight and carries themselves well, it reflects positively on all of us.

We ask that employees stay mindful of confidential information, but we don’t try to script their voice.

Personal brands are earned—if they’ve built trust, they’ve earned the right to speak.

Sahil Gandhi
CEO & Co-Founder, Blushush Agency

Share Real Insights Without Corporate Bottlenecks

We keep it clear and supportive.Everyone is encouraged to share insights shaped by real work. Personal branding helps the individual grow and adds strength to the company’s reputation.

Here’s how we approach it:

1. Share lived experience without disclosing internal data.

2. Speak from your role with clarity. For example, “While leading growth at…” gives the right context.

3. Focus on insights that help others take action.

4. No bottlenecks. If it’s useful and written with care, we back it.

Responsible Representation Creates Priceless Collective Reputation

Our company’s policy on employees sharing their expertise through personal branding is intentionally flexible but guided by clear ethical and strategic parameters.

We understand that in today’s digital-first environment—especially in consulting, coaching, and knowledge-based industries—employees are not just representatives of the brand; they are the brand. Their thought leadership, professional insights, and online presence help build credibility not just for themselves but for the organization as a whole.

That said, this flexibility is balanced by a framework that encourages responsible representation.

Employees are not only permitted but actively encouraged to share their expertise on LinkedIn, contribute to industry blogs, participate in panels, and even speak at conferences—as long as they disclose their association with our company professionally and align their messaging with our brand values.

We provide optional media training, social media guidelines, and even a quarterly “thought leadership toolkit” that includes templates, hashtags, and examples of on-brand language for those looking to engage more actively with public audiences.

A great example of this balance was when one of our senior career strategists published a LinkedIn article on mid-career transitions, referencing anonymized client stories and citing data from our internal career change metrics. It not only showcased her expertise but also positioned our company as a trusted authority. The post went viral in the career coaching space, resulting in a noticeable increase in inbound leads, newsletter subscribers, and media interview requests for our leadership. Rather than restricting her post, we amplified it through our main channels and included it in a newsletter roundup.

At the same time, we’ve also had to draw boundaries when necessary. We make it clear that confidential client data, proprietary methodologies, or commentary that could misrepresent our brand are off-limits. We’ve handled such concerns not with punitive measures, but through one-on-one coaching and transparency.

We believe that cultivating our team’s voices and encouraging responsible personal branding builds trust and authority in our industry. It empowers employees to be proud ambassadors of our brand while building a name for themselves in their field. Ultimately, the result is a stronger collective reputation—and in a services-driven business, that’s priceless.

Guillermo Triana

I have been in the HR and compliance space for two decades, and my take on personal branding is simple: real expertise deserves to be shared. I work with teams across industries who want to build reputations and client trust without tripping over red tape.

My policy cuts the noise and makes room for honest thought leadership, as long as company details stay accurate and confidential info stays locked down.

So, our policy is flexible with clear lines. Employees can reference their role, company and expertise in public posts, podcasts and interviews. We want them to own their voice and share smart ideas, but anything financial, proprietary or client-specific is off-limits.

No legalese, no endless reviews, just three rules: no confidential data, no trade secrets, no misrepresentation. It takes less than five minutes for approval, and nobody sits on good ideas for weeks.

Honestly, personal branding should work like a handshake, not a firewall. We trust smart people to represent us well and make the brand stronger, not weaker. If you build great teams, give them the space to speak up. The devil is in the details, but trust carries more weight than any policy.

The HR Spotlight team thanks these industry leaders for offering their expertise and experience and sharing these insights.

Do you wish to contribute to the next HR Spotlight article? Or is there an insight or idea you’d like to share with readers across the globe?

Write to us at connect@HRSpotlight.com, and our team will help you share your insights.